EICMA is an annual vehicle event that happens in Milan, Italy. BRP had a booth to showcase their newly launched EV motorcycles. For this assignment, I was required to create over 75+ print assets to adorn the booth. These included large wall prints, podium wraps, lightbox displays and much more. Along with these assets were large wall video content to be displayed at the booth, as well as an interactive game booth.

Accompanying the print assets were web app banners, magazine ads, spec sheets, and poster designs for the event. Working alongside Cossette creative agency for the designs and the BRP clients for approval, I produced each piece and ensured that everything followed strict brand guidelines and were print ready.